{"id":4735,"date":"2026-09-17T09:36:18","date_gmt":"2026-09-17T09:36:18","guid":{"rendered":"https:\/\/martechafrica.com\/?post_type=mta_expert&p=4735"},"modified":"2026-09-17T09:36:18","modified_gmt":"2026-09-17T09:36:18","slug":"adebola-adefarati","status":"publish","type":"mta_expert","link":"https:\/\/martechafrica.com\/experts\/adebola-adefarati\/","title":{"rendered":"Adebola Adefarati"},"content":{"rendered":"

Adebola Adefarati is a Nigeria-based professional whose profile lists experience as Head of Marketing at Rack Centre. The listed areas of expertise include digital marketing, marketing analytics, marketing technology, crm and automation, marketing and brand strategy.<\/p>","protected":false},"excerpt":{"rendered":"

Adebola Adefarati \u2014 Head of Marketing. Based in Lagos, Lagos State, Nigeria. Digital marketing, Marketing analytics, Marketing technology.<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_mta_role":"Head of Marketing","_mta_company":"Rack Centre","_mta_location":"Lagos, Lagos State, Nigeria","_mta_features":"Digital marketing\nMarketing analytics\nMarketing technology\nCRM and automation\nMarketing and brand strategy","_mta_customer":"","_mta_engagement":"","_mta_experience":"","_mta_coverage":"","_mta_media_formats":"","_mta_content_topics":"","_mta_content_examples":"","_mta_pricing_model":"","_mta_starting_price":"","_mta_currency":"","_mta_billing_period":"","_mta_pricing":"","_mta_africa_context":"","_mta_billing_context":"","_mta_implementation":"","_mta_decision_reviewed":"","_mta_availability":"","_mta_availability_reviewed":"","_mta_cover":"","_mta_cover_alt":"","_mta_gallery":"","_mta_customers":"","_mta_reviewed":"2026-09-17","_mta_tool_context":"These tools are referenced in the supplied professional profile. Specific project experience and current capabilities can be discussed through a service request.","_mta_city":"","_mta_country":"Nigeria","_mta_kicker":"","_mta_author_name":"","_mta_image":"","footnotes":""},"mta_expert_type":[264],"mta_expert_service":[268,368,370,273,371],"mta_expert_country":[315],"mta_expert_industry":[],"mta_topic":[],"mta_expert_state":[2491],"mtd_use_case":[],"mtd_city":[],"mtd_channel":[],"mtd_capability":[],"mtd_region":[],"class_list":["post-4735","mta_expert","type-mta_expert","status-publish","hentry","mta_expert_type-professional","mta_expert_service-crm-automation","mta_expert_service-digital-marketing","mta_expert_service-marketing-analytics","mta_expert_service-marketing-strategy","mta_expert_service-marketing-technology","mta_expert_country-nigeria","mta_expert_state-lagos-nigeria"],"yoast_head":"\nAdebola Adefarati | MarTech Africa<\/title>\n<meta name=\"description\" content=\"Adebola Adefarati \u2014 Head of Marketing. Based in Lagos, Lagos State, Nigeria. Digital marketing, Marketing analytics, Marketing technology.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/martechafrica.com\/experts\/adebola-adefarati\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"website\" \/>\n<meta property=\"og:title\" content=\"Adebola Adefarati | MarTech Africa\" \/>\n<meta property=\"og:description\" content=\"Adebola Adefarati \u2014 Head of Marketing. Based in Lagos, Lagos State, Nigeria. Digital marketing, Marketing analytics, Marketing technology.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/martechafrica.com\/experts\/adebola-adefarati\/\" \/>\n<meta property=\"og:site_name\" content=\"MarTech Africa\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/martechafrica\" \/>\n<meta property=\"og:image\" content=\"https:\/\/martechafrica.com\/wp-content\/uploads\/2024\/09\/yournotify_martechafrica_2.0.png\" \/>\n\t<meta property=\"og:image:width\" content=\"3700\" \/>\n\t<meta property=\"og:image:height\" content=\"1848\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@martechafrica\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/martechafrica.com\\\/experts\\\/adebola-adefarati\\\/\",\"url\":\"https:\\\/\\\/martechafrica.com\\\/experts\\\/adebola-adefarati\\\/\",\"name\":\"Adebola Adefarati | MarTech Africa\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/martechafrica.com\\\/#website\"},\"datePublished\":\"2026-09-17T09:36:18+00:00\",\"description\":\"Adebola Adefarati \u2014 Head of Marketing. Based in Lagos, Lagos State, Nigeria. Digital marketing, Marketing analytics, Marketing technology.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/martechafrica.com\\\/experts\\\/adebola-adefarati\\\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/martechafrica.com\\\/#website\",\"url\":\"https:\\\/\\\/martechafrica.com\\\/\",\"name\":\"MarTech Africa\",\"description\":\"Revolutionizing the future of marketing technology in Africa: Insights, Strategies and Innovation\",\"publisher\":{\"@id\":\"https:\\\/\\\/martechafrica.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/martechafrica.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/martechafrica.com\\\/#organization\",\"name\":\"MarTech Africa\",\"url\":\"https:\\\/\\\/martechafrica.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/martechafrica.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/martechafrica.com\\\/wp-content\\\/uploads\\\/mta-0119\\\/martech-africa-logo.svg\",\"contentUrl\":\"https:\\\/\\\/martechafrica.com\\\/wp-content\\\/uploads\\\/mta-0119\\\/martech-africa-logo.svg\",\"width\":338,\"height\":35,\"caption\":\"MarTech Africa\"},\"image\":{\"@id\":\"https:\\\/\\\/martechafrica.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/martechafrica\",\"https:\\\/\\\/x.com\\\/martechafrica\",\"https:\\\/\\\/www.instagram.com\\\/martechafrica_\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@martechafrica\",\"https:\\\/\\\/www.tiktok.com\\\/@martechafrica\",\"http:\\\/\\\/feedcover.com\\\/martechafrica\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Adebola Adefarati | MarTech Africa","description":"Adebola Adefarati \u2014 Head of Marketing. Based in Lagos, Lagos State, Nigeria. Digital marketing, Marketing analytics, Marketing technology.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/martechafrica.com\/experts\/adebola-adefarati\/","og_locale":"en_US","og_type":"website","og_title":"Adebola Adefarati | MarTech Africa","og_description":"Adebola Adefarati \u2014 Head of Marketing. Based in Lagos, Lagos State, Nigeria. Digital marketing, Marketing analytics, Marketing technology.","og_url":"https:\/\/martechafrica.com\/experts\/adebola-adefarati\/","og_site_name":"MarTech Africa","article_publisher":"https:\/\/www.facebook.com\/martechafrica","og_image":[{"width":3700,"height":1848,"url":"https:\/\/martechafrica.com\/wp-content\/uploads\/2024\/09\/yournotify_martechafrica_2.0.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@martechafrica","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/martechafrica.com\/experts\/adebola-adefarati\/","url":"https:\/\/martechafrica.com\/experts\/adebola-adefarati\/","name":"Adebola Adefarati | MarTech Africa","isPartOf":{"@id":"https:\/\/martechafrica.com\/#website"},"datePublished":"2026-09-17T09:36:18+00:00","description":"Adebola Adefarati \u2014 Head of Marketing. Based in Lagos, Lagos State, Nigeria. Digital marketing, Marketing analytics, Marketing technology.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/martechafrica.com\/experts\/adebola-adefarati\/"]}]},{"@type":"WebSite","@id":"https:\/\/martechafrica.com\/#website","url":"https:\/\/martechafrica.com\/","name":"MarTech Africa","description":"Revolutionizing the future of marketing technology in Africa: Insights, Strategies and Innovation","publisher":{"@id":"https:\/\/martechafrica.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/martechafrica.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/martechafrica.com\/#organization","name":"MarTech Africa","url":"https:\/\/martechafrica.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/martechafrica.com\/#\/schema\/logo\/image\/","url":"https:\/\/martechafrica.com\/wp-content\/uploads\/mta-0119\/martech-africa-logo.svg","contentUrl":"https:\/\/martechafrica.com\/wp-content\/uploads\/mta-0119\/martech-africa-logo.svg","width":338,"height":35,"caption":"MarTech Africa"},"image":{"@id":"https:\/\/martechafrica.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/martechafrica","https:\/\/x.com\/martechafrica","https:\/\/www.instagram.com\/martechafrica_\/","https:\/\/www.youtube.com\/@martechafrica","https:\/\/www.tiktok.com\/@martechafrica","http:\/\/feedcover.com\/martechafrica"]}]}},"_links":{"self":[{"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_expert\/4735","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_expert"}],"about":[{"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/types\/mta_expert"}],"version-history":[{"count":1,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_expert\/4735\/revisions"}],"predecessor-version":[{"id":4736,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_expert\/4735\/revisions\/4736"}],"wp:attachment":[{"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/media?parent=4735"}],"wp:term":[{"taxonomy":"mta_expert_type","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_expert_type?post=4735"},{"taxonomy":"mta_expert_service","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_expert_service?post=4735"},{"taxonomy":"mta_expert_country","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_expert_country?post=4735"},{"taxonomy":"mta_expert_industry","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_expert_industry?post=4735"},{"taxonomy":"mta_topic","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_topic?post=4735"},{"taxonomy":"mta_expert_state","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_expert_state?post=4735"},{"taxonomy":"mtd_use_case","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mtd_use_case?post=4735"},{"taxonomy":"mtd_city","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mtd_city?post=4735"},{"taxonomy":"mtd_channel","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mtd_channel?post=4735"},{"taxonomy":"mtd_capability","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mtd_capability?post=4735"},{"taxonomy":"mtd_region","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mtd_region?post=4735"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}