{"id":1971,"date":"2026-09-17T04:44:30","date_gmt":"2026-09-17T04:44:30","guid":{"rendered":"https:\/\/martechafrica.com\/?post_type=mta_tool&#038;p=1971"},"modified":"2026-09-17T04:44:30","modified_gmt":"2026-09-17T04:44:30","slug":"semrush","status":"publish","type":"mta_tool","link":"https:\/\/martechafrica.com\/tools\/semrush\/","title":{"rendered":"Semrush"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Semrush provides tools for researching keywords, monitoring search visibility and analysing competitors. Its platform also covers technical website audits, backlinks, content workflows and AI search visibility. Teams can use these datasets to inform content priorities and track performance over time.<\/p>","protected":false},"excerpt":{"rendered":"<p>Research search demand, audit websites and understand competitive visibility.<\/p>\n","protected":false},"featured_media":5568,"template":"","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_mta_website":"https:\/\/www.semrush.com\/","_mta_product_type":"Search and marketing intelligence platform","_mta_customer":"SEO, content and marketing teams researching demand and competition.","_mta_features":"Keyword research\nTechnical site audits\nBacklink analysis\nRank tracking\nCompetitive research\nAI visibility tracking","_mta_use_cases":"Identify topics and search opportunities.\nMonitor technical website issues.\nCompare visibility with competitors.","_mta_pricing":"See the official plan comparison for current features, usage limits and billing options.","_mta_pricing_model":"","_mta_starting_price":"","_mta_currency":"","_mta_billing_period":"","_mta_trial":"","_mta_pricing_url":"https:\/\/www.semrush.com\/pricing\/","_mta_integrations":"","_mta_integrations_url":"","_mta_demo":"","_mta_africa_context":"","_mta_billing_context":"","_mta_implementation":"","_mta_decision_sources":"","_mta_decision_reviewed":"","_mta_company":"Semrush","_mta_founded":"","_mta_founders":"","_mta_location":"","_mta_countries":"","_mta_team_size":"","_mta_email":"","_mta_telephone":"","_mta_contact_url":"https:\/\/www.semrush.com\/company\/contacts\/","_mta_logo":"","_mta_cover":"https:\/\/martechafrica.com\/wp-content\/uploads\/mta-0119\/2026\/09\/semrush.webp","_mta_cover_caption":"Brand image","_mta_cover_alt":"Semrush official website image","_mta_gallery":"","_mta_customers":"","_mta_sources":"Product information | https:\/\/www.semrush.com\/","_mta_reviewed":"2026-09-16","_mta_disclosure":"","_mta_city":"","_mta_country":"","_mta_kicker":"","_mta_author_name":"","_mta_image":"","footnotes":""},"mta_topic":[241],"mta_tool_category":[244,247,258],"mta_expert_state":[],"mtd_market":[],"mtd_use_case":[],"mtd_industry":[],"mtd_channel":[],"mtd_capability":[],"mtd_region":[],"class_list":["post-1971","mta_tool","type-mta_tool","status-publish","has-post-thumbnail","hentry","mta_topic-marketing-technology","mta_tool_category-analytics","mta_tool_category-content","mta_tool_category-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Semrush | MarTech Africa<\/title>\n<meta name=\"description\" content=\"Research search demand, audit websites and understand competitive visibility.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/martechafrica.com\/tools\/semrush\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"website\" \/>\n<meta property=\"og:title\" content=\"Semrush | MarTech Africa\" \/>\n<meta property=\"og:description\" content=\"Research search demand, audit websites and understand competitive visibility.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/martechafrica.com\/tools\/semrush\/\" \/>\n<meta property=\"og:site_name\" content=\"MarTech Africa\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/martechafrica\" \/>\n<meta property=\"og:image\" content=\"https:\/\/martechafrica.com\/wp-content\/uploads\/mta-0119\/2026\/09\/semrush.webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/martechafrica.com\/wp-content\/uploads\/mta-0119\/2026\/09\/semrush.webp\" \/>\n<meta name=\"twitter:site\" content=\"@martechafrica\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/martechafrica.com\\\/tools\\\/semrush\\\/\",\"url\":\"https:\\\/\\\/martechafrica.com\\\/tools\\\/semrush\\\/\",\"name\":\"Semrush | MarTech Africa\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/martechafrica.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/martechafrica.com\\\/tools\\\/semrush\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/martechafrica.com\\\/tools\\\/semrush\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/martechafrica.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/semrush-official-logo.webp\",\"datePublished\":\"2026-09-17T04:44:30+00:00\",\"description\":\"Research search demand, audit websites and understand competitive visibility.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/martechafrica.com\\\/tools\\\/semrush\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/martechafrica.com\\\/tools\\\/semrush\\\/#primaryimage\",\"url\":\"https:\\\/\\\/martechafrica.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/semrush-official-logo.webp\",\"contentUrl\":\"https:\\\/\\\/martechafrica.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/semrush-official-logo.webp\",\"width\":180,\"height\":180,\"caption\":\"Semrush logo\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/martechafrica.com\\\/#website\",\"url\":\"https:\\\/\\\/martechafrica.com\\\/\",\"name\":\"MarTech Africa\",\"description\":\"Revolutionizing the future of marketing technology in Africa: Insights, Strategies and Innovation\",\"publisher\":{\"@id\":\"https:\\\/\\\/martechafrica.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/martechafrica.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/martechafrica.com\\\/#organization\",\"name\":\"MarTech Africa\",\"url\":\"https:\\\/\\\/martechafrica.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/martechafrica.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/martechafrica.com\\\/wp-content\\\/uploads\\\/mta-0119\\\/martech-africa-logo.svg\",\"contentUrl\":\"https:\\\/\\\/martechafrica.com\\\/wp-content\\\/uploads\\\/mta-0119\\\/martech-africa-logo.svg\",\"width\":338,\"height\":35,\"caption\":\"MarTech Africa\"},\"image\":{\"@id\":\"https:\\\/\\\/martechafrica.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/martechafrica\",\"https:\\\/\\\/x.com\\\/martechafrica\",\"https:\\\/\\\/www.instagram.com\\\/martechafrica_\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@martechafrica\",\"https:\\\/\\\/www.tiktok.com\\\/@martechafrica\",\"http:\\\/\\\/feedcover.com\\\/martechafrica\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Semrush | MarTech Africa","description":"Research search demand, audit websites and understand competitive visibility.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/martechafrica.com\/tools\/semrush\/","og_locale":"en_US","og_type":"website","og_title":"Semrush | MarTech Africa","og_description":"Research search demand, audit websites and understand competitive visibility.","og_url":"https:\/\/martechafrica.com\/tools\/semrush\/","og_site_name":"MarTech Africa","article_publisher":"https:\/\/www.facebook.com\/martechafrica","og_image":[{"url":"https:\/\/martechafrica.com\/wp-content\/uploads\/mta-0119\/2026\/09\/semrush.webp","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_image":"https:\/\/martechafrica.com\/wp-content\/uploads\/mta-0119\/2026\/09\/semrush.webp","twitter_site":"@martechafrica","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/martechafrica.com\/tools\/semrush\/","url":"https:\/\/martechafrica.com\/tools\/semrush\/","name":"Semrush | MarTech Africa","isPartOf":{"@id":"https:\/\/martechafrica.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/martechafrica.com\/tools\/semrush\/#primaryimage"},"image":{"@id":"https:\/\/martechafrica.com\/tools\/semrush\/#primaryimage"},"thumbnailUrl":"https:\/\/martechafrica.com\/wp-content\/uploads\/2026\/09\/semrush-official-logo.webp","datePublished":"2026-09-17T04:44:30+00:00","description":"Research search demand, audit websites and understand competitive visibility.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/martechafrica.com\/tools\/semrush\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/martechafrica.com\/tools\/semrush\/#primaryimage","url":"https:\/\/martechafrica.com\/wp-content\/uploads\/2026\/09\/semrush-official-logo.webp","contentUrl":"https:\/\/martechafrica.com\/wp-content\/uploads\/2026\/09\/semrush-official-logo.webp","width":180,"height":180,"caption":"Semrush logo"},{"@type":"WebSite","@id":"https:\/\/martechafrica.com\/#website","url":"https:\/\/martechafrica.com\/","name":"MarTech Africa","description":"Revolutionizing the future of marketing technology in Africa: Insights, Strategies and Innovation","publisher":{"@id":"https:\/\/martechafrica.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/martechafrica.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/martechafrica.com\/#organization","name":"MarTech Africa","url":"https:\/\/martechafrica.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/martechafrica.com\/#\/schema\/logo\/image\/","url":"https:\/\/martechafrica.com\/wp-content\/uploads\/mta-0119\/martech-africa-logo.svg","contentUrl":"https:\/\/martechafrica.com\/wp-content\/uploads\/mta-0119\/martech-africa-logo.svg","width":338,"height":35,"caption":"MarTech Africa"},"image":{"@id":"https:\/\/martechafrica.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/martechafrica","https:\/\/x.com\/martechafrica","https:\/\/www.instagram.com\/martechafrica_\/","https:\/\/www.youtube.com\/@martechafrica","https:\/\/www.tiktok.com\/@martechafrica","http:\/\/feedcover.com\/martechafrica"]}]}},"_links":{"self":[{"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_tool\/1971","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_tool"}],"about":[{"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/types\/mta_tool"}],"version-history":[{"count":2,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_tool\/1971\/revisions"}],"predecessor-version":[{"id":2359,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_tool\/1971\/revisions\/2359"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/media\/5568"}],"wp:attachment":[{"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/media?parent=1971"}],"wp:term":[{"taxonomy":"mta_topic","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_topic?post=1971"},{"taxonomy":"mta_tool_category","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_tool_category?post=1971"},{"taxonomy":"mta_expert_state","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mta_expert_state?post=1971"},{"taxonomy":"mtd_market","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mtd_market?post=1971"},{"taxonomy":"mtd_use_case","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mtd_use_case?post=1971"},{"taxonomy":"mtd_industry","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mtd_industry?post=1971"},{"taxonomy":"mtd_channel","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mtd_channel?post=1971"},{"taxonomy":"mtd_capability","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mtd_capability?post=1971"},{"taxonomy":"mtd_region","embeddable":true,"href":"https:\/\/martechafrica.com\/wp-json\/wp\/v2\/mtd_region?post=1971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}